Segments are groups of users within a program that could have different item availability, pricing, inventory or usage caps from the rest of the users. Examples of use cases would be to offer a sale to specific groups or curate a catalogue based on common characteristics between a group of users.
Within the Segments page, there are ‘Active’ and ‘Inactive’ segments. Active segments are currently being applied to the program. Inactive segments are not being applied but can be moved to active at any time.